Philosophy
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Philosophy

Blue Winter Burdock II

The HELD Philosophy. We want to inspire you and by doing so be inspired ourselves.

For us the mark ‘superior’ that flags our extras beyond the 4-star standard is more than a rating of the hotel industry. It is more than a committment to excellence and more than an indication for an upward movement.

We are convinced that at the first instance excellence is about depth rather than height. We know that true pleasure and true relaxation is felt deep inside and that our own development towards high-class hospitality was only possible because we gradually grew as a family business.

Relaxation and pleasure run deep in our 4-star-superior hotel because three generations have been eager to maintain what is best and to develop it in such a way that it meets state-of-the-art travel expectations. For us well-being and relaxation mean a responsibility for family, for sustainability, and for a liveable future in the Zillertal Alps.

Philosophy
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